The great eCommerce acceleration has permanently changed buyer expectations. Today, endless selection, pricing, and convenience are the new competitive advantage, propelling marketplaces to the forefront of the digital-first economy. To deliver on these fast-evolving expectations, the world’s top brands are responding with marketplace strategies of their own, achieving new levels of efficiency and profitability for their businesses. 

In this opening keynote, Mirakl’s Regional Manager, Marco Cesare, explores the forces behind this cutthroat competitive landscape and how the top enterprise marketplaces are breaking through the noise to capture exponential growth.