Max Rivera

Snapchat

Global Business Expansion

At the start of his career he started working on innovation projects in the music industry with companies such as Warner Music and Atlantic Records. After which he spent some years working at Advertising agencies with major brands like Spotify, Mercedes-Benz, Citibank and Marriott Hotels. Max joined Snap over 5 years ago pre-IPO. Working closely with then CSO Imran Kahn, he was a founding member of the commercial expansion team at the company, which now represents a key business unit and strategic for the company’s future. In his current role he overseas Snap’s commercial expansion across Europe, Middle East, Africa and Latin America. Outside of his work at Snap, Max also serves on advisory boards for start ups, and he volunteers to help underrepresented youth.